16 products our health and lifestyle bloggers are sampling now
Bitter Love is providing people with an easy and delicious way to consume digestive bitters that is more approachable and fun than those in tincture form. Consumers are gravitating towards low calorie, low sugar beverages with digestive benefits over a sugary soda but with more flavor and functionality than a sparkling water. While the bitter taste profile is new for many we are hearing over and over that it grows on you in a wonderful way - pallets adapt making sugars taste sweeter and bitters taste less bitter. And while it is delicious on its own due to the bitterness it also makes a fantastic mixer.
What our bloggers are saying:
"Bitter Love Tart Cherry is an unexpected good thing. I didn't think I would like the tart taste, but I love it. Oh, and it makes for a great cocktail." Tanesha, Handwritten Notes
@drinkbitterlove