5 natural food package updates
Nomva
Dubbed a “happiness flask” by the company, Nomva’s new design highlights the product’s probiotics and USDA Organic ingredients by moving these signifiers up to the top of the package, where consumers are more likely to look first. Also notice that Nomva loosened up its flavor names. “Kale Pack” becomes “Kale Yeah" and “Apple Pack” becomes “Applestack.” Such cheeky names help make the product seem fun, approachable and tasty.