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TRUTH:

It’s true that you’ll find paleo products hawked at gyms and competitions. But according to Nutrition Business Journal, the typical paleo eater isn’t a hulky male CrossFitter, but rather a middle-aged, affluent woman trying to boost athletic performance, lose weight or combat a health problem. For both camps, paleo meat snacks offer on-the-go, grain-free energy.

Try: Organic Prairie Mighty Bar Uncured Bacon & Apple