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Dolphin Organics Baby Shampoo & Bodywash

New baby body care company Dolphin Organics developed its formulations, branding, and packaging with the help of 25 first-time moms—and that care shows in the finished products. Consisting of four SKUs—a shampoo & body wash, conditioner, bubble bath, and lotion—the aloe-based line is NSF/ANSI 305 and QAI certified organic. And the innovative, transparent labeling system breaks down exactly what consumers and moms are putting on their young children’s skin. The cost is family-friendly too: Nothing in the line exceeds $13 dollars.