Once a week, have a new-food-of-the-week meal, featuring healthy ingredients such as quinoa, lean bison, or kale paired with family faves to encourage branching out. “Don't throw in the towel if your child emphatically refuses it at the start. Research shows that it can take ten or more times before a new food is accepted by a finicky eater,” says Phillips, a mother of two. She suggests letting kids loose in the produce department, allowing them to pick a new fresh item they are curious about and then involving them in its preparation so they are more likely to try it. “Or substitute familiar foods like apples with pears,” Ayoob recommends.